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About Us

About Gieoactive

At Gieoactive, we believe activewear should do more than perform in the gym. It should move with you through your entire day, from training sessions and recovery moments to work, travel, and everyday routines. Our collections are built around clean silhouettes, confident styling, and comfort-first materials that support an active lifestyle without sacrificing aesthetics.

We curate modern pieces for men and women with a focus on versatility, fit, and wearability. Whether you are looking for elevated essentials, statement athleisure, or practical performance staples, Gieoactive is designed to deliver a streamlined shopping experience and a wardrobe that feels strong, functional, and current.

Our mission is to make style and movement feel effortless. Every product we feature is selected with the same goal in mind: helping you look good, feel comfortable, and stay ready for whatever the day demands.

Director's Note

As the Director of GIEO, I've had the privilege of overseeing a project that blends performance with personality. Our brand is built on values: authenticity, quality, and global relevance. GIEO isn't just about activewear; it's a statement for a generation that believes in wellness, self-expression, and sustainability.

From sourcing premium fabrics to engineering fit-for-purpose silhouettes, every step of our product lifecycle reflects our dedication to excellence. Endorsed by global sports icons and crafted with a contemporary edge, GIEO bridges continents—from our Australian design roots to our dynamic retail presence in the Middle East.

Our focus remains on creating meaningful experiences for our customers, partners, and communities. With each new launch, we strive to raise the bar and redefine what it means to be active: in body, in mind, and in spirit.

Dr. Prasanna Rathnayake
CO-FOUNDER AND DIRECTOR

COOLMAX FABRIC : CERTIFICATIONS

1) COOLMAX® Brand CertificationConfirms that the fabric is produced using genuine COOLMAX fiber technology from The LYCRA Company. It guarantees moisture-wicking performance, quick-dry capability, and durability after repeated washing.
2) OEKO-TEX® Standard 100International safety certification proving the fabric is free from harmful chemicals. Ensures the material is skin-friendly and safe for long-term contact.
3) Intertek / SGS Independent Laboratory TestThird-party verification covering color fastness, shrinkage, pilling resistance, tear strength, and moisture management.
4) Sustainability / Recycled StandardIndicates environmentally responsible production with controlled chemical management and reduced impact on nature.
5) Quality Management Certification (ISO Type)Confirms the factory follows certified quality systems with full traceability from yarn to finished garment.

Business Value for Lulu Hypermarket

  • Assured genuine performance fabric
  • Consumer safety compliance
  • International testing credibility
  • Sustainable sourcing
  • Consistent production quality

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